Who says moviegoing is dying? “Twisters” is turning into the shock surprise of the summer movie season. These numbers are really unbelievable, and this is happening just a week before “Deadpool & Wolverine” will be unleashed into theaters.
Just a few days ago, Deadline, THR and myself were reporting on an opening as low as $40M and now “Twisters” might actually double those projections. It’s a major hit. It could go as high as $80M total for its three-day weekend. Just to play it safe, $75M is an absolute given.
Audiences, a massive amount of them from middle America, have come out in droves for “Twisters” which, despite passable reviews from critics, nabbed an impressive A- CinemaScore and 4 1/2 stars on PostTrak. Congrats to “Minari” filmmaker Lee Isaac Chung.
Deadline specifies how red state audiences have come out in full force for “Twisters.” Why? The trade’s reasoning is that it doesn’t politicize its setting (“not one word about climate change”). I mean, I guess that’s one reason, but it could just be that this reboot was heavily marketed to the masses, and the 1996 original has built up a big following over the years.