Not to beat a dead horse, but this is quite something, and if Warner Bros. wasn’t winning a bunch of Oscars tomorrow, this would be a major internal topic of conversation.
Maggie Gyllenhaal’s “The Bride,” coming off an opening weekend of $8M, is having a terrible second frame — there’s no other way to put it. The film grossed $650k on Friday and is on its way to a $1.8M second weekend. That’s a staggering 80% drop.
As for the budget, Warner Bros. is notorious for claiming false figures — they originally told the trades that “The Bride” cost $80M, then the figure went up to $90M, but Puck’s Matt Belloni has sources telling him that it’s actually $100M. I’ll trust Belloni on this one.
Taking the numbers into account, plus all the marketing costs, Warner Bros. is looking at $100M+ in losses on “The Bride.” This film, and Gyllenhaal, have been through hell and back — reshoots, studio interference, delays, different edits, bad test screenings — so the end result should surprise absolutely nobody.
Marvel's "Ghost Rider" just hired one of the best cinematographers working today. Linus Sandgren will serve as DP on Shawn Levy's MCU flick, and, most notably, the project will be shot on film.