It’s not a fun time to be Warner Bros CEO David Zaslav. Case in point, the resounding failure of “The Flash.”
Andy Muschietti’s DCEU film earned $4.5M yesterday, an 81% drop from its domestic opening day. This is not good. It’s turning into a historic bomb.
Yesterday’s total was $1M behind ‘Across the Spider-Verse,’ a superhero movie released more than a month that still seems to have some major legs, and might even finish at the top of the box-office this weekend.
Truth be told, Zaslav wasn’t at Warner when this one got greenlit, but it is now his problem and it’s a major one. That $220 million budget sticks out like a sore thumb. He needs to clean up this mess, but what will his next move be?
“The Flash” will be at around $83 million, domestically, by Monday morning. Will it even finish its run at $100 million? Its numbers are now behind the much-maligned ‘Green Lantern’ movie from 2011.
We're witnessing box office history right before our very eyes. Ezra Miller will be the face of the biggest hollywood flop in a decade, the other comparable titles I’m thinking of are last decade’s “John Carter” and “The Lone Ranger”.
What happened? Was it moviegoers refusing to pay their hard-earned money for serial criminal Ezra Miller? How about the much-mentioned superhero fatigue that every box office pundit keeps repeating, ad nauseam, every time a DC and Marvel movie underperforms?
“The Flash” was being hyped up for months, test screenings were excellent, its 7.3 IMDB score and 84% user rating on Rotten Tomatoes didn’t signal red flags. What’s the deal here? Movie audiences were clearly turned off by it.
Marvel's "Ghost Rider" just hired one of the best cinematographers working today. Linus Sandgren will serve as DP on Shawn Levy's MCU flick, and, most notably, the project will be shot on film.