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Aug 19, 2019
3-Hour ‘Midsommar' Director's Cut Screened in NYC
Aug 19, 2019

This year’s 12th edition of the Scary Movies festival at Film at Lincoln Center premiered Ari Aster’s extended version of “Midsommar” this past Saturday.

Aug 19, 2019

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‘Avatar: The Way of Water’ Will Likely “Break Even” in the Coming Days

January 2, 2023 Jordan Ruimy

Variety is reporting that James Cameron’s mega-expensive return to Pandora not only made $86.3 million over the four-day weekend, but that the film is set to “break even” in a matter of days.

Its domestic total on Monday morning stood at a little over $444 million. By tonight, “Avatar: The Way of Water” will overtake “Black Panther: Wakanda Forever” as the second highest-grossing domestic release of 2022 with around $445 million. “Top Gun: Maverick” is still the top domestic ticket seller with $718.7 million.

However, ‘The Way of Water’ will, in a matter of days, surpass Maverick’s $1.48 billion worldwide mark.

Before the release of “Avatar: The Way of Water,” Cameron had made the comments that ‘The Way of Water’ needed to hit $2 billion to become profitable during its theatrical run. Well, it would appear that he was slightly overestimating the numbers. ‘The Way of Water’ will only need $1.5 billion worldwide to break even and begin to profit while in theaters. The sequel is already at $1.4 billion worldwide.

Cameron’s $2 billion-to-break-even comments never really made sense to me. The film’s budget is said to be around $450 million and, as a general rule, a film starts to make profit after its made 2.5x its budget. Of course, it’s always dependent on a case-by-case basis, but $1.5 billion is almost 3x the budget of Cameron’s sequel.

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